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Job Details

Activation Coordinator

Company name
Detroit Tigers, Inc.

Location
Detroit, TN, United States

Employment Type
Full-Time

Industry
Manager, Marketing, Pr

Posted on
Oct 11, 2022

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,AnswerValue:\u003cp\u003e\u003cb\u003eJOB SUMMARY\u003c/b\u003e\u003c/p\u003e\u003cp\u003eThe Activation Coordinator is responsible for assisting the team in delivering the highest level of service to all of our partners. The Activation Coordinator will assist in the successful and timely implementation of contractual elements pertaining to sports and entertainment partners. This position is responsible for managing the execution of sponsorships, game-day activations, special events, recapping partnerships, calculating overall value of partnerships, and reporting results.\u003c/p\u003e\u003cp\u003e\u003c/p\u003e\u003cp\u003e\u003cb\u003eKey Responsibilities \u003c/b\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eAssist activation manager with delivering superior Activation coordinate/execute all partnership elements/assets for each assigned partner. This includes but is not limited to (1) game-day activation and events and promotions, including but not limited to clinics, tournaments, player appearances, special promotions, and sweepstakes execution, and (3) partner-related hospitality activities. May require local travel and nontraditional hours.\u003c/li\u003e\u003cli\u003eManage assigned Corporate Partnership accounts on a day-to-day basis.\u003c/li\u003e\u003cli\u003eProvide support to sales executives including the creation and maintenance of spreadsheets, contacting clients, etc.\u003c/li\u003e\u003cli\u003eAssist Corporate Partnership department projects, including, but not limited to pre-season action plans, post- season recaps, department events, premium item coordination, tracking social media promotions, trafficking radio, TV and spots/ads, trafficking partner print ads, organizing game day and event photos.\u003c/li\u003e\u003cli\u003eManage and track all costs/expenses associated with each assigned account. Build and maintain budgets for all special events.\u003c/li\u003e\u003cli\u003eManage activation of hospitality and uphold a strong relationship with SportService (sports and entertainment concessionaire), Communicate and process orders, manage billing.\u003c/li\u003e\u003cli\u003ePlan and execute on-site and off-site client hospitality/activations/promotions (all event-based activities).\u003c/li\u003e\u003cli\u003eResponsible for coordination and set up of game-day partnership elements, which include \u003c/li\u003e\u003cli\u003eSupport operations necessary to execute partner activation plans.\u003c/li\u003e\u003cli\u003eResearch activation concepts for partners as needed.\u003c/li\u003e\u003cli\u003eRegularly prepare Research/Market Awareness to keep up to date with current partner news\u003c/li\u003e\u003cli\u003eMaintain a high standard of integrity during the sales and service process with each Corporate Partner or potential Corporate Partner.\u003c/li\u003e\u003cli\u003ePoint of Contact for all activations taking place on the concourse and around the perimeter of all Sports \u0026amp; Entertainment venues Correspond with company Parking Service, Operations, and Promotions regarding activations; Meet and greet corporate partners participating in pre-game/event activities, suite hospitality events, party suites, or picnics; Manage and assist in-game promotions as needed (Mascot Race, T-Shirt Launch, asset photography).\u003c/li\u003e\u003cli\u003eLearn and utilize Demographic Tools and Media Valuation Tools as necessary and requested.\u003c/li\u003e\u003cli\u003eAll other duties as assigned.\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003e\u003cb\u003eMINIMUM KNOWLEDGE, SKILLS AND ABILITIES \u003c/b\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eBachelor’s degree in Marketing, Sports Management, Communications, Business Administration, or related discipline.\u003c/li\u003e\u003cli\u003eMinimum (2) years related experience \u003ci\u003e(Any equivalent combination of experience and training which provides the knowledge and abilities necessary to perform the work).\u003c/i\u003e\u003c/li\u003e\u003cli\u003eUnderstanding of marketing, advertising and public relations principles and the ability to think creatively and outside of the box.\u003c/li\u003e\u003cli\u003eWillingness to learn in a face paced environment.\u003c/li\u003e\u003cli\u003eDemonstrated highly developed verbal, written and presentation communication skills.\u003c/li\u003e\u003cli\u003eEvidence of organization and planning and ability to work on multiple projects simultaneously, under pressure with tight deadlines.\u003c/li\u003e\u003cli\u003ePrevious experience in a position requiring accuracy and attention to detail.\u003c/li\u003e\u003cli\u003eComputer proficiency, including Microsoft Office, Excel, Power Point, Internet or other web-based applications and databases.\u003c/li\u003e\u003cli\u003eDesired previous experience working in the sports industry.\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003e\u003cb\u003eWORKING CONDITIONS \u003c/b\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003eThis position will work in event environment and maybe subject to varied temperatures.\u003c/li\u003e\u003cli\u003eThis position will be required to work long and unpredictable hours on weekdays, weekends and holidays as needed.\u003c/li\u003e\u003c/ul\u003e\u003cp\u003e\u003cbr\u003e\u0026nbsp;\u003c/p\u003e\u003cp\u003e\u003cb\u003eTigers \u003c/b\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003e(Fantasy Batting Practice, Ceremonial First Fitches, Partner Flyaway Trips, autograph events, etc).\u003c/li\u003e\u003cli\u003eDetroit T concessionaire\u003c/li\u003e\u003c/ul\u003e,

Company info

Detroit Tigers, Inc.

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