Sr. Manager Marketing Communications

Profile

**MEMBERS ONLY**SIGN UP NOW***. brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at **MEMBERS ONLY**SIGN UP NOW***..

Job Summary

Responsible for managing the development and implementation of Marketing Communications and related campaigns and programs that seek to achieve subscriber and revenue goals. Executes Marketing Communications strategies, campaigns and programs. Determines appropriate design and product messaging and reviews final development and advertising tactics. Oversees competitive marketing and tracking programs. Develops financial and operational objectives. Ensures operational plans are aligned with business objectives. Contributes to functional strategy development. Has a greater degree of impact on business results and typically manages one or more groups of professional employees.

Job Description

Core Responsibilities


Works with area, division and corporate contacts within the Company to assure consistency of brand voice, messaging and outreach efforts.

Directs agencies and local resources to design targeted acquisition retention campaigns for diverse marketplace.

Collaborates with appropriate personnel to execute Marketing Communications strategies that advertise the Company's new and existing products or services across all media.

Manages the creative development of all marketing tactics for each marketing campaign and program, including: brochures, sales letters, flyers, newsletters, newspaper and radio advertising and other projects.

Consults with leadership team regarding strategy, content, design and production of all marketing materials and is responsible for ensuring accuracy of content before being communicated.

Provides leadership and direction to Marketing Communications personnel and develops and implements appropriate methods, practices and policies to guide work.

Serves as liaison with Public Relations and additional necessary parties to ensure project goals, timeline and budget parameters are maintained. Ensures key Marketing Communications programs are communicated both internally and externally.

Partners with Media Services to develop relevant media plans for each Marketing Communications programs to help drive retention and acquisition.

Maintains regional marketing calendar and tracks associated expenses and accruals.

Develops and implements mechanisms for response analysis to determine ROI on selected campaigns and programs.

Consistent exercise of independent judgment and discretion in matters of significance.

Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.

Other duties and responsibilities as assigned.


Employees at all levels are expected to:


Understand our Operating Principles; make them the guidelines for how you do your job.

Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.

Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.

Win as a team - make big things happen by working together and being open to new ideas.

Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.

Drive results and growth.

Respect and promote inclusion & diversity.

Do what's right for each other, our customers, investors and our communities.


Disclaimer:


This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.


**MEMBERS ONLY**SIGN UP NOW***. is an EOE/Veterans/Disabled/LGBT employer.

Education

Bachelor's Degree

While possessing the stated degree is preferred, **MEMBERS ONLY**SIGN UP NOW***. also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

7-10 Years

Base pay is one part of the Total Rewards that **MEMBERS ONLY**SIGN UP NOW***. provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, **MEMBERS ONLY**SIGN UP NOW***. provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality - to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary (****on our careers site for more details.

Company info

Sign Up Now - PRCrossing.com