Director of Public Relations

Profile

Director of Public Relations
Category:
Administrators
Department:
Office of Communications
Locations:
Worcester, MA
Posted:
Sep 28, 2021
Closes:
Open Until Filled
Type:
Full-time
Position ID:
137422
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About Assumption University:
Assumption University is a comprehensive, Catholic liberal arts institution sponsored by the Augustinians of the Assumption. We awaken in students a sense of wonder, discovery, and purpose, forming graduates known for their intellectual seriousness, thoughtful citizenship, and devotion to the common good. Our curricular and co-curricular programs provide students with an education that shapes their souls, forms them intellectually, and prepares them for meaningful careers. We are a diverse community that welcomes different points of view and embraces all who share our mission. Enlivened by the Catholic affirmation of the harmony of faith and reason and by the pursuit of the truth in the company of friends, an Assumption education transforms the minds and hearts of students. An Equal Opportunity Employer. Assumption favors diversity, ecumenically welcomes all who share its goals, and strongly encourages applicants from underrepresented racial minorities to apply.
Job Description:
BASIC PURPOSE: Performs a variety of administrative duties, encompassing media relations, University publications and the web site, in support of communicating the mission and vision of Assumption University to internal and external audiences.
ACCOUNTABILITIES:
1. Serves as University's first point of contact for media inquiries. Follows up with the media directly.
2. Helps prepare and implement a strategic media relations program. Researches opportunities and develops an annual plan to position the University's academic reputation and highlight the faculty's strengths.
3. Conducts interviews and writes press releases or media advisories. Manages media when they are on campus.
4. Performs media training with faculty and staff.
5. Helps manage communication during crisis situations.
6. Creates hometown news releases for students.
7. Writes profiles and stories for the University's website and the alumni magazine.
8. Advises and supports various segments of the University on promotional and image issues to ensure the University maintains a positive image within the community.
9. Writes and edits various University materials and publications to support the mission of the University.
10. Prepares materials and publications according to schedule and adheres to graphic identity and editorial style standards.
11. Maintains a visible and active presence on campus, particularly at campus-wide and public events. Interacts with students, faculty and staff to seek out and communicate the good news and many accomplishments of the Assumption community
12. Helps develop content for the University's mobile app, AU Mobile.
13. Coordinates photography needs for departments and University events.
14. Serves as a Campus Security Authority for Clery reporting purposes and a Responsible Employee for Title IX reporting purposes.
15. Performs other related duties as assigned.
Requirements:
QUALIFICATIONS:
* Must be willing to contribute actively to the mission of the University as well as show respect for the Catholic and Assumptionist identity of Assumption University.
* Bachelor's degree required in liberal arts, journalism or communications.
* 6-8 or more years of media relations/public relations experience, preferably in an academic environment.
* Knowledge of reporters at the local and regional level.
* Excellent writing skills for various media in a variety of voices.
* Ability to work independently.
* Strong interpersonal, interview and verbal skills.
* Strong organization and time management skills.
* Ability to maintain a high degree of confidentiality.
* Proficiency in Microsoft Word products and the Internet
* Ability to work flexible hours, which may include evenings and weekends.
Additional Information:
SCOPE:
* Interacts on a regular basis with all members of the University community and various outside constituencies including the media, printers, vendors and consultants.
* Supervises the work-study students associated with Public Affairs.
PHYSICAL DEMANDS: The physical demands listed are typical of those an employee must meet to successfully perform the essential duties of this job. We may make reasonable accommodations to enable individuals with disabilities to perform those duties. While performing the duties of this job, the employee is regularly required to talk, see, hear, read, write, walk, sit, stand, stoop, kneel or bend; reach with hands and arms; use office equipment such as computer, telephone, calculator, and fax machine. The employee must occasionally lift and/or move up to 25 pounds.
MENTAL DEMANDS: The mental demands described are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Examples of mental demands include reading (documents), detailed work, confidentiality, language, math, reasoning, oral communications, written communications, customer contact, multiple concurrent tasks, constant interruptions, and performing calculations when necessary.
Application Instructions:
Please be sure to submit your cover letter addressing qualifications for this position along with your resume.
Thank you

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