Assistant Vice President of Advancement Marketing amp Communications

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Assistant Vice President of Advancement Marketing & Communications

Category:

Education

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Department:

College Advancement

Locations:

Lancaster, PA

Posted:

Dec 1, 2022

Closes:

Open Until Filled

Type:

Full-time

Position ID:

156454

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About Franklin & Marshall College:

Franklin & Marshall College is recruiting for a full-time Assistant Vice President of Advancement Marketing & Communications

Franklin & Marshall College is a residential college dedicated to excellence in undergraduate liberal education. Its aims are to inspire in young people of high promise and diverse backgrounds a genuine and enduring love for learning, to teach them to read, write, and think critically, to instill in them the capacity for both independent and collaborative action, and to educate them to explore and understand the natural, social and cultural worlds in which they live. In so doing, the College seeks to foster in its students qualities of intellect, creativity, and character, that they may live fulfilling lives and contribute meaningfully to their occupations, their communities, and their world.

The campus is located in a residential neighborhood in Lancaster, PA, a vital, historic city in a county of over 500,000 residents, with easy access to Philadelphia, Baltimore, New York, and Washington, D.C. Lancaster offers both a diverse, urban environment and lush, rolling farmland. Residents enjoy charming historic districts and historical landmarks, a vibrant arts and cultural scene, and dining and shopping to suit every taste.

Job Description:

Support and advance the work of the College Advancement division through the development and execution of multi-faceted marketing and communications efforts including digital engagement. Working in collaboration with colleagues in advancement and communications, along with other campus partners, will develop, plan, prioritize and implement strategies designed to increase engagement and promote donations through solicitation and stewardship.

Essential Functions:

Lead creative strategy and services for advancement communications. Work closely with the advancement directors and in partnership with College communications to determine communications needs and recommend how best to meet them; develop, write, manage, produce, edit and proofread content including brochures, reports, articles, scripts, invitations, videos, solicitations, newsletters, web, social media, etc. to meet defined goals.

Oversee the production -- from concept to completion -- of all department communications and collateral; provide management of the day-to-day operations, assignments, and deadlines for all communications content produced by internal and external staff, consultants, vendors and others.

Develop themes, messages, and materials (print and digital) for key areas in the division, such as Major Gifts, Planned Giving, Annual Giving, Alumni Relations, and Donor Relations; ensure that all communication is tailored to target audiences and is consistent with college strategies, messaging and design.

Collaborate with College Communications to ensure institutional message consistency and appropriate utilization of campus resources and media channels.

To learn more about the Office of College Advancement, please click HERE

Requirements:

Bachelor's Degree is required

Minimum 7 years Advancement Communications experience required; higher ed advancement communications experience preferred.

Intermediate level of experience using Google Suite and Microsoft Office is required.

The ability and willingness to provide excellent service and to work in a collegial manner with students, faculty and staff, and other constituencies is essential.

Additional Information:

Offers of employment are contingent upon the successful completion of reference checks, a criminal background verification, and verification of credentials. The College will coordinate these verifications.

Franklin & Marshall College requires all employees to provide proof of COVID-19 vaccination by sending a scanned copy of their completed vaccination card to Human Resources. Employees may request a religious or medical vaccination exemption by contacting Human Resources.

Full-time members of the Franklin & Marshall College professional staff receive competitive starting pay and a comprehensive benefits package that includes health coverage, dental, vision, generous retirement savings plan contributions, education benefits for employees, spouses and dependent children, and enjoy access to all College facilities including dining venues to suit all tastes, recreation and fitness facilities, and libraries, plus access to College performances, lectures, and events. To learn more about our Benefits, please visit our Benefits Page

Franklin & Marshall College is committed to having an inclusive campus community where all members are treated with dignity and respect. As an Equal Opportunity Employer, the College does not discriminate in its hiring or employment practices on the basis of gender/gender-identity, sex, race or ethnicity, color, national origin, religion, age, disability, veteran's status, genetic information, family or marital status, sexual orientation, or any other protected class.

Application Instructions:

All resumes and cover letters must be submitted via this online process. We regret we are unable to accept applications or resumes submitted via mail, email, or fax. As you are submitting your application via this online process, please ensure that you provide an accurate email address. You will then receive an acknowledgment indicating that your application materials have been received. Individuals who need an accommodation due to a disability in order to submit an application or attend an employment interview should contact Human Resources at (717) 358-3996.

If you experience difficulty submitting your resume or cover letter, please CLICK HERE

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Company info

Franklin and Marshall College
Website : http://www.fandm.edu